
Our Story
Hi, I’m Jessica Cristalli, and I’m the owner of Floral & Flannel!
For a long time, this shop was just me and my husband creating products and putting them up on ETSY. And then we started doing craft shows. People always loved my style and I knew I wanted to have my own little store one day…. Then we had four little girls and they started helping out at the shows…. So now, it’s almost surreal, having an actual brick and mortar store, where someone can come in at any point during the day and talk to me, or my husband or my kids…
And that’s how I want it. I want my store to feel like you just walked into an old friend’s home.
And this friend has incredible taste and everything is for sale.
Our products are understated and beautiful. Everything in this shop is something I would (and do) have in my own home. It’s high quality products that I wear and use and design with. I would never sell something that I don’t love — and I think it shows.
So please stop in— enjoy the cozy music playing, or the lit candles, or rustic pieces of furniture… I want Floral & Flannel to be a place people like going to. A place to linger. It’s a brand and a lifestyle I hope you’ll appreciate. Because that’s how I feel about it — and for me, it’s not just a business — it’s a passion and it’s me.
And if you ask my husband, a little, teensy-tiny bit him.